Problems Client Faced

• Resource Constraints: Internal marketing and IT teams are overwhelmed, needing additional resources from agencies and consultants to handle different regions and countries and manage several campaigns aimed at driving sales every month.

• Campaign Goals: Desire to create a campaign site specific to Thai clients to promote trading incentives and generate leads through participant data collection.

Solutions Implemented

To address these challenges, we developed a responsive campaign website featuring:

• Campaign Strategy Development: Crafted tailored campaign strategies that highlighted an extensive prize list to incentivize trading, effectively promoting trading incentives and driving user engagement.

• Multi-Language Support: Integrated Thai and English translation to ensure accessibility for all participants.

• Copy writing: Developed engaging and clear copy to effectively communicate the campaign message and encourage user interaction.

• Responsive Campaign Site Development: Created a responsive campaign site that supports multi-language needs and provides an easy-to-navigate experience.

• Data Acquisition Mechanism: Implemented a robust system to collect participant information via forms, with email automation for auto-replies and notifications, enabling real-time client engagement with leads.

• UI/UX and Visual Design: Designers prepared UI/UX concepts using Figma, incorporating both Photoshop and AI-powered image generation and editing.

• Project Management: Leveraged Notion for efficient project management and collaboration throughout the development process.

Results & Impact

• Rapid Project Completion: Successfully completed the project within just 10 working days, demonstrating our efficiency in execution.

• Engagement Metrics: Achieved a marked increase in interaction rates on the website and social media platforms.

• Conversion Rates: A significant percentage of visitors participated in the campaign, reflecting the effectiveness of our call-to-action strategies.

• Lead Generation: The new data acquisition system enables the client to collect valuable leads effectively, driving sales.

Prize List Highlights

• Total Prize Value: Over US$12,840

• Gadgets: Apple Watch, iPad Air, Samsung Galaxy S25 Ultra.

• Exclusive Trips: Hong Kong trip, hotel vouchers.

• Gold Bullion: up to US$3400 Rewarded for high trading volumes.

Our Insights: What You Need for Your Business

• Leveraging Efficient Project Management: Completing the project in just 10 working days demonstrates that streamlined processes and effective collaboration can significantly enhance responsiveness to market needs and drive sales through timely execution.

• If you have similar business challenges or projects to manage, please contact us here and give us a brief.